Social Media site for PR practitioners

by Brad Grier on May 7, 2007

in Social Media

One of the podcasts I listen to is For Immediate Release, an awesome resource of important news in social media. In edition 237, there's a brief mention of a new social media site for PR practictioners -- Ragan Communication's 'myragan.com'.

Myragan.com is in 'beta', and in some places it shows. The Firefox implementation seems a bit funky, with fonts changing as edit posts, and page widths changing as you jump between sections.

That being said, it's also an awesome resource!

First and foremost, it's a social media site for communicators, so there're lots of ways to communicate: Chat, Messages, Forums, Groups, Bulletin Boards.

There's also a Facebook like component where you can invite 'friends' and develop your own loose social network. Though LinkedIn and Facebook do a better job of this.

What I find really cool, is the configurable profile page. This is where you can tell your story, promote yourself and your organization, and really add your own personality to the site, including RSS feeds from your own sites and blogs.

Ok, so why would you add yourself to yet another social media site? Good question, and I'm not sure I really have a good answer yet. Facebook is the 500lb gorilla with a lot of polish on the bells and whistles -- Myragan is a bit rough around the edges yet, as a beta can be.

But what may make this a bit different, is that it's a social media site for a particularly narrow audience - PR types.

To use the walled garden analogy, this is a nice safe place where PR types can hang out with their own, and speak their own language. And that may be enough to keep me here, engaged in yet another social media site.

UPDATE: and do check out the CanComm  group to connect with Canadian PR practitioners.

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{ 2 comments… read them below or add one }

1 David Murray May 8, 2007 at 8:52 am

Thanks for the men­tion, Brad. We are work­ing out tech­nical details–as you said, this is a beta launch. But with almost no mar­ket­ing push (and Ragan knows mar­ket­ing pushes) we’ve got almost 1,200 people signed up in the first week.

We’re all freak­ing out/happy as hell/excited for a whole new lively and con­stant con­ver­sa­tion with the com­mu­nic­at­ors we serve.

2 Brad Grier May 8, 2007 at 9:03 am

Hi David, thanks for the comment!

Looks like you folks do have a handle on it. I’m look­ing for­ward to par­ti­cip­at­ing in the devel­op­ment of this cool community.…and yeah, for a beta, grass­roots PR is very cool.

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