Goodbye Apple. Hello Alberta School of Business!

I guess it’s about time I mention it broadly, rather than simply hint at it or just let a few folk know.

As of the end of the month, I’ll be leaving my very cool and amazing world-class family at Apple retail and joining the team at the Alberta School of Business at the University of Alberta.

It wasn’t an easy decision, leaving the industry-leading unique culture of Apple retail. But it basically boiled down to lifestyle; I wanted my weekends and evenings back to spend time with my family.

I leave with very fond memories. Apple is an amazing organization. I consider it a personal privilege that I was able to learn and grow within, and perhaps help influence and contribute to the growth others.

Yes, I’ll miss the people and the unique Apple culture.

In my new role at the Alberta School of Business, I’ll be working with the marketing and communications teams to bring my social media, PR and communications knowledge to bear on the School’s strategic plans. Similar to what I’ve done with the AMA, Empire Avenue and BioWare.

So, yes, bittersweet, and full of promise and excitement!

I can’t wait!

A sidenote: it’s very cool when the Dean of the school follows you on LinkedIn and you’ve not even started yet! Reassuring, in fact.

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