Earlier today I dropped in to the CityTV’s Breakfast Television set to chat about the three main types of data phones.
Basically we were looking at the data phones, and the types of people who each type of phone is best suited for — or not suited for 🙂
Here’s my notes from the early morning chat:
Blackberry – Research In Motion – RIM
This is the ‘Go To’ business device. It’s the Star Trek communicator for the C suite set. You know you’re a blackberry type if you covet the device for the following reasons:
1) Huge business and government penetration – the key here is that most government departments and divisions, and the organizations that do business with them have similar technology. They speak the same language, look at the same screens and share the same experiences.
2) Security – The Blackberry system is based on a proprietary server technology that routes all communication through a central server system, managed by RIM. BlackBerry is basically a totally integrated package that includes phone, hardware, device software and hosted service, providing you with a complete end-to-end email solution.
3) Keypad – Though more recent models use the touch screen interface similar to the iPhone, the hallmark feature of the Blackberry over the years has been miniature chicklet-style keyboard. This has caused numerous thumb-cramps over the years, yet somehow, the work of government has been done. Go figure.
This is Google’s contribution to mobile communications. If you remember the old BASF commercial, Google doesn’t make the phone, Google makes the phone better. Google provides the operating system, hardware manufacturers provide the phone tech.
1) You love the concept of an open and somewhat hackable phone operating system. This lets you configure the device to do exactly what you want, how you want.
2) You accept the risk of an open and somewhat hackable phone operating system. This means that an application you add to your Android based phone could potentially cause you unforseen grief in the future. The Android store is open to anyone with minimal regulation and oversite. This is a good thing, and a bad thing.
3) You enjoy being at the bleeding edge of technology. There is no finer place to be, as long as you really, REALLY, know what you’re doing with this technology. There are different Android devices running slightly different flavours of the operating system. Yet, you know which apps will and won’t work on your phone. Yes, you are an Early Adopter..
This is the gold standard by which all other data phones are being measured. Apple has basically taken control of this market, and for very many good reasons. Apple has created the telephone appliance.
1) an outgrowth of the iPod — the iPhone is much more than a music player with a phone glued to it. It’s really a full-blown data appliance that you’d expect to see on Star Trek, but not only in the executive suite of corporations — the iPhone is the device for the rest of us.
2) The Apple store enabled a safe environment for developers and consumers to explore the digital application market place for mobile digital devices. Apple ran the store, and had the right to approve applications available in the store. Putting the Apple reputation on the line, applications had to be safe, mainstream-acceptable, and technologically sound. You’d not get porn, viruses, or faulty programs from the store on Apple’s watch.
3) It’s a data appliance. It must work. Every time. All the time. Apple guarantees it. Your mom and dad could use it, and that’s what Apple’s banking on. You don’t need an IT department to support it (like the Blackberry) nor have to deal with esoteric interfaces and commands (ala the Android). It just works.