Short, sweet, entertaining, and over.

Old Spice Guy is done…for now. The Internet sensation dominated this week’s social media and marketing¬† buzz by providing an awesomely entertaining and engaging video campaign; the Old Spice Guy directly responded to tweets and other comments in social media services through short YouTube videos.

As all good things must end, so too does this campaign. Yet, even in the final episode of this awesome social media and marketing campaign, there is a bit of mystery to keep you wondering: Silver Fish Hand Catch.

See you in the tubes, rugged-smelling manly man. It’s been fun.