World’s workforce suffers huge productivity loss due to Google

by Brad Grier on May 21, 2010

in Doing,Featured,In the life,Lifestyle Technology,Miscellaneous,News,On the web

Earlier today Google decided to see how much it could influ­ence the eco­nomy and pro­ductiv­ity of first and second world nations by unleash­ing a viral online attack against Internet-connected office work­ers world wide. Ostens­ibly pro­moted as a 30 year anniversary of a clas­sic video game, Google is, in real­ity, bring­ing work­place activ­ity to a crawl.

In Canada, on the Fri­day before a national hol­i­day long week­end, the impact was real­ized when inno­cent office min­ions using Google’s web­site to search for inform­a­tion from the previously-trust-worthy search engine, were instead clev­erly diver­ted  by an insi­di­ous inter­act­ive anim­a­tion based on the ‘80s arcade-game clas­sic Pac Man.

Accord­ing to a report by the Toronto Star:

Cre­ated to cel­eb­rate the 30th anniversary of the cre­ation of the video game icon, the inter­act­ive doodle actu­ally fea­tures all 256 levels from the ori­ginal mon­ster game hit.

Just how much pro­ductiv­ity will be lost by employ­ers whose work­ers will get way­laid by the new dis­trac­tion on its homepage while doing a search? Wendy Roze­luk, a Google Canada spokes­per­son laughed and respon­ded: “I have no idea.”

At work­places, uni­ver­sit­ies, cube-farms, and com­puter sci­ence labs around the world, the Pac Man theme could be heard any­time someone tried to look some­thing up using the pop­u­lar search engine.

This is get­ting annoy­ing…” said one user, declin­ing to give her name for fear of retribution.

But it looks like a reprieve from the Pac Man theme is close at hand. Google will remove the Pac Man Doodle mid-day on Sunday. Until then, per­haps keep the sound turned down on your sys­tem when ‘searching’.

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